Future of Internet

I just watched the video of Roger McNamee on Ted Talk about the future of internet. I find it valuable to share a few words. If you like to read in Turkish, here is a website you can visit.

Windows is Dying

Mcnamee claims that Windows is dying. He says Microsoft can maintain growth with the other types of products but not desktops. To strengthen his assertion he use statistics. 3-4 Years ago Windows were accounted for 90% of internet connected devices. Today this number has decreased to 50%. And it is all because of smart phones.

Enterprise Software is Dying

According to Mcnamee, along with Windows, enterprise software business (such as SAP) also face a fall. They are the business that will fade away and open way for new industries. When I think how big the enterprise software industry is, I cant help but wonder how such companies will change the way of doing their businesses.

Google is no more the dominant player in internet

He continues by saying Google has lost its position as the dominant player in internet and it is impossible to gain it back. Now we have Wikipedia for information, Twitter for real time news, LinkedIn for professional business (etc.) that we use for search instead of Google’s index search. Another point Mcnamee makes is that, it is hard to do index search on mobiles. One other reason on why Google may be losing its leadership on search.

Web is dead, it is apps’ time

Web is dead, and it is apps’ time. People prefer to use value added, beautifully designed apps over “www”. Steve Jobs’ vision changed the game. Mcnamee says, before it was about keeping the balance between Google’s commoditization and Apple apps, but from now on it will be about keeping the balance between highly sheeted content (html5)  and Apple apps. He truly believes in html5 and thinks the ability to embed interactivity, video, audio (etc) to webpage without the need for flash boxes will make a huge change for internet.

If you do not own an iPad, you can’t understand what is going on

With his next statement Mcnamee caught my heart. I have always been a big supporter of Apple products. I truly believe that the experience it provides is remarkably different and superior than any other product. He is such brave to say “If you dont have an iPad, you can not understand what is going on there.” Tablet market is growing and iPad is still the market leader, and he says he does not see any other significant players in the market.

Social is just a feature

Finally he ends his words on social media. He sees Facebook as the most powerful social platform, and advice “if you gonna do a start up on social world, build it on top of Facebook, but most important piece of advise is; forget social.” He says social is just a side show. It is a feature that you should embed in your product.

“Future will be different, we are going from an elevator type of internet (where we go to different places and lose people) to a control panel type of internet. Finally technology is doing us a favor.”

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Manage your social reputation

Experts have been long telling us that the profiles we have in social media are really important. In this era, you are googled every time someone wants to learn something about you. How you come up in search results or in social media pages give the rest of the world an opinion of “what kind of a person you are.” So it is better to be active in social media and maintain a decent profile.

There is this tool called socioclean, that gets integrated with your social media accounts and scan for Drugs,Sexual,Racist,Anger vs items. You can also custom search for specific words. The program finds exactly where and when the terms appeared and helps you remove it. It also gives you a grade based on your social media reputation. I got an A for my facebook profile.

Source: http://www.huffingtonpost.com/2011/03/08/socioclean-_n_833020.html

Groupon vs Taobao

Group discounts shopping has become a widely used shopping alternative recently. Currently Taobao is the leading online retail store in China and they want to maintain their position with respect to Groupon entrance into the market. The video above gives the other details.

Most tweeted topics this week

mashable.com is one of the best blogs focused on web 2.0 and social media news. I read about this week’s most popular tweets on mashable.com.

Social networking sites have shown their powers on our daily lives. It is almost the new form of everything. People shop through web, companies build strategies to use social web effectively, people stay in touch and exchange information through web and there are many other new trends that developed and are developing with the use of social media.

So when the people of a country make protests and create an important and huge chaos in the country against their current government, in other words when there is a very important and hot news in any region of the world, majority of people do not use telephones to talk about the news with their friends or they don’t send text messages or emails. Instead now they use social media to claim their opinions, to discuss with people and learn their ideas, not only with people whom they know, but with anyone. And this only takes seconds after the news are on Internet or television. Anyone is also able to learn opinions of famous people that they wonder and they wouldn’t have the chance to learn if it wasn’t social media.

So it is not surprising that this week’s top tweeted subject was the protests in Egypt. You can read the rest of the list from this link.

The 1oth most popular tweet was the Chinese New Year tweets. People celebrated their friends’ new years in Chinese, and I would like finish this writing by wishing everyone a Happy Chinese New Year. Happy Rabbit Year!